FSC412 Products, Services and Customer Attitudes in a Financial Services Context Level 4 Assignment Sample
This is the assignment solution of FSC412 Products, Services and Customer Attitudes in a Financial Services context Level 4.
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Assignment Solutions of FSC412 Products, Services and Customer Attitudes in a Financial Services Context Level 4 Assignment
Assignment Activity 1. Demonstrate broad understanding of products and services used in different industry sectors.
Most industries can fall into one of three categories.
1.The first is service-focused,
2.The second is product-focused,
3.The third – which is rapidly becoming more popular – as technology companies.
Service-focused industries come in many different shapes and sizes but they often specialize in a certain type of service from healthcare to accounting.
They offer these services on an hourly or flat fee basis, for a set period of time until the end of that contract or until some other desired event occurs (e.g., death). By operating under this model they are implicitly providing assurances about professional conduct and invoices that show hours worked at rates indicated up front in an employee agreement.
Product-focused industries focus mainly on creating products such as hardware or software that do not have contracts associated with them, but are sold to users on a one-time basis.
The main difference is that service-focused industries require employees to continue working after some initial period of time (e.g., a lawyer may provide services until he has either won the case or lost it).
Assignment Activity 2. Apply the six step process to a range of standard financial situations to identify products and services to meet clients’ needs by providing appropriate recommendations or referrals.
1. Develop the financial plan with a discussion between client and advisor about objectives, needs, risk tolerance, and expected investment time horizon.
2. Design a comprehensive relationship built on one-on-one customer service beginning with meetings to assess various needs and establishing open communication channels.
3. Develop an appropriate portfolio based on clients’ goals, preferences, financial situation; revisit every year or more often if needed.
4. Provide full disclosure regarding fees so they can make an educated decision about the pros and cons of each strategy under consideration in relation to their personal goals.
5. Provide ongoing guidance on tracking progress when appropriate through discussions regarding rollover assets from 401ks or qualified retirement plans as well as current employer sponsored MVSA plans, individual investment accounts, and life insurance.
6. Provide timely updates about changes in the market environment that may impact their strategy; ongoing reviews of portfolio performance with clients.
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Assignment Activity 3. Outline how customers’ different attitudes and experiences will influence their approach to financial decision making.
According to the Journal of Financial Planning, there are three levels of motivation when it comes to making financial decisions. They are as follows:
“hot-rationation
“coolly rational”
“I don’t care”.
The way that one person might react financially is wildly different from another due to their archetypes. For example, if a user becomes fiscally responsible through being hot-rationed, then they would be more likely to have some rules about what they can and cannot buy or where money goes into their budget.
A cooely rational user will have notions about money but not be as strict with themselves because they’re not living paycheck-to-paycheck. While an I don’t care user is unlikely to think about money at all.
This diagram shows how a person might be affected by their archetypal thinking and behavior . One example is that, “Fiscally responsible users who have been impacted by hot-rationation.
Assignment Activity 4. Communicate financial information in a way that recognises clients’ cultural background and level of understanding.
Organizations provide financial information in a variety of ways. The language and presentation may vary depending on the client’s background, including such specifics as education level or first language. Financial information are often broken into three categories;
1.Basic Information – These can include concepts like net income, costs of goods sold, profits from sale.
2.Meaningful Information – This category requires an understanding of certain key concepts such as debt-to-equity ratio or current assets to long term liabilities ratio.
3.Complex Information – Some examples of complex financial statements include disclosures for pensions and discontinued operations.
Financial statements consist of forms with headings and columns that divide them up into different areas. On these forms, each area contains different data points about past.
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